Last updated:27/11/2025

This Cookies Policy explains how Puma Racing (“we”, “us”, “our”) uses cookies and similar tracking technologies on www.puma-racing.com.
We commit to ensuring full transparency and compliance with the GDPR, ePrivacy Directive, and all relevant EU regulations.

1. What Are Cookies?

Cookies are small text files stored on your device when you visit a website.
They allow websites to function properly, improve performance, remember your preferences, and analyze user behavior.

Cookies may be:

  • Session cookies (deleted when you close your browser)
  • Persistent cookies (stored until manually deleted or expired)
  • First-party (placed by us)
  • Third-party (placed by external services integrated into our site)

2. How We Use Cookies

We use cookies for the following purposes:

2.1. Strictly Necessary Cookies

These cookies ensure core website functionality such as:

  • Secure browsing
  • Shopping cart functionality
  • User authentication
  • Protection against fraud

They cannot be disabled because the website cannot function without them.

2.2. Performance & Analytics Cookies

Used to improve website performance and understand how visitors interact with the site.
Examples may include:

  • Google Analytics
  • Hostinger performance tools

These cookies are activated only with your consent.

2.3. Functionality Cookies

Enable additional features such as:

  • Saving preferences (language, region)
  • Improving user experience

2.4. Advertising & Marketing Cookies

We currently do not use advertising cookies, but if we do in the future, consent will be required and this policy will be updated.

3. Third-Party Cookies We May Use

Third-party services used on our website may place their own cookies, including:

  • Google Analytics
  • YouTube (embedded videos)
  • Payment processors (Stripe, PayPal, etc. if activated)

These third parties follow their own privacy and cookie policies.

4. Legal Basis for Using Cookies

Under the GDPR and ePrivacy Directive:

  • Strictly necessary cookies: Legitimate interest
  • All other cookies: Consent, collected via the cookie banner

No non-essential cookies are loaded before explicit user consent.

5. Cookie Retention Periods

Retention varies depending on the cookie type:

  • Session cookies: removed when browser closes
  • Persistent cookies: stored between 30 days and 24 months, depending on purpose
  • Analytics cookies: up to 24 months (Google standard)

Users can delete cookies manually at any time.

6. How to Manage or Disable Cookies

You have full control over your cookie preferences. You may:

  • Accept or reject categories of cookies through our cookie banner
  • Withdraw consent at any time
  • Clear cookies in your browser settings (Chrome, Safari, Firefox, Edge, etc.)

Disabling certain cookies may affect website functionality.

7. Changes to This Cookies Policy

We may update this Policy to reflect regulatory or technical changes.
Any updates will be posted on this page with a revised “Last updated” date.

8. Contact Information

For questions regarding this Cookies Policy or data privacy: